Before signing Akwaboah and me, Sarkodie should have acquired an investor – Strongman gives his former boss some advice
Sarkodie was unable to shoot a single video for Strongman due to the record label’s insufficient resources, according to Strongman.
Before signing on more artists, he suggested that investors would have been a good fit for the record business.
When asked why none of the tracks on his best-of-all EP had music videos, Strongman stated that Sarkodie’s struggle to secure investors cannot be overlooked as a contributing factor.
“I don’t hold it against Sark because he signed both Akwaboah and myself. We didn’t have any investors under Sarckcess. All of the projects were financed entirely using Sark’s own funds. He was also working on video projects at the time, so after shooting music videos for Akwabah and himself, he may have spent around $100,000.
So, if I try to be a little more attentive, my project suffers as a result.
“However, I can’t complain because I know the money came from his own pocket. So I believe the only issue we had at Sarkcess was that he was supposed to find an investor first before signing us. Then each and every video will appear. But because he didn’t have an investor at the time, he had to use his own money to support himself and his family, plus he likes large outfits, so you pay him more…”
As a reminder, Strongman Burner’s 2-year contract with Sarkcess Music Record label came to an end, and it was not renewed, much to our surprise.
Almost every Ghanaian, even those in the music industry, was baffled as to why their contract was not renewed.
Sarkodie, the album’s lead singer, already explained why he had to split ways with the young rapper.
Sarkodie claims he declined to extend the rapper’s contract due to social media and the rapper’s supporters.
He added that Strongman reacts to everything on social media that bothers him, and that this is due to his mental instability in dealing with external pressure. Sarkodie mentioned this in an interview with George Quaye on Joy FM.
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